Berger Paints (Thailand) Ltd. is a relatively new entrant in the Thailand market. In spite of the economic crisis faced by Thailand, Berger is growing rapidly and is carrying out profitable operations. Its commitment to quality and customer satisfaction has resulted in its achieving the ISO 9002 certification.
Two-thirds of the company's sales come from decorative coatings. Brands like Platong and Winlex are gaining popularity and the company is able to reach its customers through an extensive retail network. In protective coatings, the company prides itself in providing floor coating solutions and is now looking forward to extend its reach to protecting structural steel. The company supplies industrial coatings to OEMs, chief among them being the bicycle industry, electrical appliances industry and LPG cylinder industry. The company has a long record of supplying road marking paints to government authorities.
